DISH: Wear the Pants

When it comes to watching TV we all want control. That’s especially true of families who can have multiple viewers with different shows and watching habits. Enter the Hopper 3 from DISH, the world’s most powerful smart DVR that lets everyone one in the family “wear the pants” when it comes to watching TV.

This TV campaign aired during DISH’s slowest sales point of the year and actually generated a record sales increase for the Q2 lull that had plagued the company in recent years.