DISH: Relatable Moments

Armed with the insights of TV watching habits, we developed engaging, shareable content to resonate with our audience and improve brand equity.

We concepted and produced 12 pre-roll videos centered on hands-free functionality like search, play and pause, and more. The relatable-moment OLVs appeared on YouTube, DISH.com landing pages, and social. Other pieces of custom social content in the form of GIFs, lifestyle photography, and static and animated posts were also featured across social media platforms: Facebook, Instagram, and Twitter.