DISH: Amazon Alexa

This co-branded with campaign with Amazon made hands-free TV a reality, and demonstrated one of the many ways DISH and Amazon listen to their customers.

With a Hopper DVR and any Amazon Alexa enabled smart home device, customers could control their TVs with just their voices.

We worked closely with Amazon’s internal creative team to promote this voice integration technology – unique to DISH – and deliver messaging, direct mail, print ads, landing pages, OLVs, display, and social.

In addition to leading the project as Creative Director I also handled all duties as video director of the OLVs.